Why is there no fixed price? How pricing works in a software project
Two projects called by the same name can be very different jobs. We explain how software is priced and why process analysis is free.

'Do you have a price list?' is one of the most frequent questions. The honest answer: there is no fixed package price — because two projects called by the same name can be very different jobs. So how is the price set?
Why we do not sell a fixed package
A 'website' can be a single-page showcase, or an integrated platform. A fixed price forces you either to cut scope you did not pay for, or to buy scope you do not need. Neither is fair.
The real factors that set the price
- Scope: how many screens, how many flows, which integrations.
- Complexity: the depth of data, roles and exceptions.
- Maintenance: the need to sustain it after delivery.
- Scale and urgency.
Why is process analysis free?
For the right price to emerge, the need must be clear first. Free process analysis is exactly for this: we map the scope together and prepare a transparent proposal with its reasoning. Price is set by scope, not by haggling.
At APPTOIC the proposal is tailored to your sector, scale and workload, and its reasoning is shared openly. There are no surprise line items.
Let's map out the right starting point for your business together.
With a free process analysis, let's clarify where to start.